Background
TFPL had been developing an understanding of MHRA as an organization and discovered that the Information Services personnel had been substantially cut back at the same time as the department had invested a lot of money in its electronic resources. As a result, the team needed to change its approach to providing information services, and wanted to educate its users to do more of their own searches and, in particular, to make good use of the electronic resources.
Solution:
TFPL suggested that MHRA review the training course, Promoting Information Literacy for end users run by Elisabeth Goodman of RiverRhee Consulting. After reviewing the course and talking through how the session could be customized to meet their needs with Elisabeth directly, MHRA commissioned an in house tailored course that would take the principles from the Promoting Information Literacy course and emphasize how the information service could be promoted to their internal clients.
The course, delivered by Elisabeth of RiverRhee Consulting, consisted of presentations and interactive exercises focusing on key behaviours for information literacy, the organisational context for what the team wanted to achieve, understanding its stakeholders, and the key messages, promotional approaches, timescales and measures for successful implementation.
A pre-course questionnaire was completed by the delegates, which helped to provide the context and some initial content for the workshop.
Outcomes:
By the end of the day, the participants had a clear understanding of information literacy and well-defined next steps for developing and implementing the Information Services team’s promotional strategy.
Testimonials:
“It (the course) gave me a clearer understanding of IL skills and stakeholder segmentation and
marketing and promotion”
“The course was tailored to meet our needs, so I was pleased that it delivered as hoped for!”
“Elisabeth was an excellent trainer, a good and supportive listener and communicator”
“Learnt about information literacy and examples from other organisations. Some useful about how to promote this to our users”
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